It just occurred to me

[juji]

What Problem Do you Solve – Why someone needs a dress and what for?
What’s Your Value Proposition – The promise of value; what attributes the dress has?
Who’s Your Target Market – What type of person buys this type of dress?
What’s Your Differentiator or USP – What makes this dress different?

[juji]

What Problem Do you Solve – Why someone needs a dress and what for?
What’s Your Value Proposition – The promise of value; what attributes the dress has?
Who’s Your Target Market – What type of person buys this type of dress?
What’s Your Differentiator or USP – What makes this dress different?

Steffies answer these questions if you know how to sell.