ultimately both operating systems are going to become mirrors of each other with minor differences, but back in the late 90s early 2000s, Mac catered to "creative people" with little more going for them than okay photo-editing software and movie-making bullshit and whatever else, while Microsoft tried to be realistic and catered to "business people" with programs like excel and power-point.
Windows is just more organized and doesn't try to hide the mechanics behind how a program or something is working so it becomes irreparable when a bug inevitably occurs.

If people want to be creative they can go play with a fucking etch a sketch